Generic skills. Experiences of analysis and measurement of the supreme intangible in managers of public and business administration

Abstract

Improving competency-based management and the performance of public and business administration managers, constitutes a permanent task for updating the Cuban economic and social model. The current theoretical-methodological limitations for the measurement of competence as an organizational intangible, demands the competition of the academy to accompany with viable proposals that guide management practices and decisions, from data governance supported by new technologies. In this sense, the article highlights the experiences of analysis and measurement of managerial skills in the public and business administration diploma developed by the University of Ciego de Ávila. It incorporates to the methodology of design and evaluation of competences endorsed by the Superior University of Cadres of the State and the Government (SUCSG), the analysis of the subjective dimension of the competence, the calculation of a current competence index of the position and an index of priority for new performances. Among the techniques used, the analysis of official documents, the free association of words and group work stand out. Statistically processed with the help of the free software UCINET and the prospective analysis of MICMAC. The results reveal a poor social perception of managerial skills in those involved and the applicability of the measurement proposed from a strategic and prospective approach.